360 Degree View of Guest for a Better Experience- integrating loyalty on prem and off

Date: 09/13/2022
Start Time: 1:15pm
End Time: 2:15pm
Room: Crystal 3-4
Track: Tribal Gaming Technology
Speakers: Patrick Tinklenberg, Daio Lamers, Candace Riddle

Experts from industry leaders Salesforce and Google discuss how customer-focused organizations can learn more about their guests and provide personalized experiences to drive customer loyalty.  The panel will discuss how casinos have historically looked at their guests and what they can learn from forward-thinking companies outside of the casino/hospitality industry.